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SalesFision Platform application

Plan the week, get it agreed, and see afterwards what it did.

The content week for every brand on one calendar, coloured by pillar. A post is written with its channels and its moment, waits on one review screen for a yes or a reason, and gets its reach and engagement once it has gone out. And because every post is a work item on the same board as the rest of the work, content stops being an island.

Configure Social Media Do the Business Scan

  • Every post is a work item on the board, with the same status, owner and comments
  • Four content pillars to start with, set per brand
  • One review round: a change needs a reason, and the reason stays on the post
The problem

The content week lives in five places at once.

The caption is in a chat, the photo in someone’s folder, the approval was a thumbs-up in a thread, and the planning is a spreadsheet that was already out of date on Tuesday. On Thursday it turns out nothing is ready, so something goes out quickly — and afterwards nobody can say whether it was worth making.

  • Nobody can say today what is going out next week.
  • The same kind of post three times, and then ten quiet days.
  • A change was asked for in a thread, and the second version misses the point again.
  • What did well last quarter is a feeling, not a list you can act on.
What changes

What changes when the content week is in one place.

  • A week you can see before it starts

    One calendar per brand, in month, week or list view, with a colour per content pillar. A gap on Thursday or three posts piled onto one Wednesday is visible on Monday, while there is still time to move something.

  • A decision that stays with the post

    Approving is an action on the post, and asking for a change needs a reason. Both land as a comment on the work item, so the second version is a correction and not another guess.

  • Content in the same workstream as everything else

    Each post is a work item in Project Management, with the same board, status and owner as the rest of the week. That channel work is marked as internal, so your own posts never turn up as billable client hours.

  • Afterwards you know what carried the month

    Reach, engagement and the rate per post, broken down by pillar, by channel and by post type, next to the same figures for the period before.

What your team can do

What your team can do with Social Media.

Planning and writing

  • Write a post with its content pillar, its post type, its channels and its caption
  • Add the CTA link, the notes for whoever picks it up, and the planned moment
  • Mark a post as worth boosting, so paid promotion is a choice and not an afterthought
  • Look at trending hashtags, industry news and events before you fill the week

The calendar

  • Work in month view, week view or a filtered list, coloured per content pillar
  • Filter the list by pillar, channel or status, and search across the captions
  • See an empty day and a pile-up in the same view, before either becomes a problem
  • Run several brands side by side, each with its own pillars, colours and calendar

Getting it agreed

  • See everything waiting for a decision on one screen, longest wait at the top
  • Approve a post, or send it back with a reason that becomes a comment on the work item
  • Keep approving with managers, and writing, planning and importing with the makers
  • Read back who decided what and when, on the post and in the activity log

Looking back, and the material

  • Bring views, reach, engagement, saves and follows in from your channel export
  • Compare thirty, ninety or one hundred and eighty days with the period before
  • Split the result by content pillar, by channel and by post type
  • Keep images and video in a media library per brand, in folders, with favourites
How it runs

From switching it on to knowing what it did.

The same path for every post, so a busy week still produces what you meant to make.

  1. It sets itself up

    Switching the application on creates the brand, four content pillars and an internal project with five lanes. The pillars are a starting point: rename one, add one, change a colour or park one, per brand.

  2. The week gets a shape

    Ideas land on the calendar with a pillar, a post type, the channels and a moment. AI can propose five posts for Monday to Friday; a colleague keeps the ones that fit and drops the rest.

  3. The post is written

    Caption, link and notes sit on the post itself. From the moment it exists it is a work item on the board, with an owner and a status, in the same week as everything else the team owes.

  4. Someone says yes

    On the board the post moves to review, and it appears on the approval screen with the longest wait at the top. Approved, or sent back with a reason that becomes a comment on the work item.

  5. It goes out, and you look back

    You publish in your own channel and mark the post as published here. Bring the export in and reach, engagement and the rate land per post, per pillar and per channel, next to the previous period.

Inside the application

What your team looks at.

Two weeks for one brand: what already went out and what it did, and what is planned but still waiting for a yes.

Social Media Example data

Calendar

  • Educational — something to learn
  • Inspiring — something to feel
  • Informative — something to know
  • Promotional — something to buy
Mon
Tue
Wed
Thu
Fri
7 Sep Three questions we get every week Published · LinkedIn
8 Sep Behind the scenes in the workshop Published · Instagram
9 Sep
10 Sep New opening hours from October Published · Facebook · Instagram
11 Sep Autumn check, book before 1 October Published · Instagram
14 Sep How we choose a material In review · two days
15 Sep Customer story: Praktijk Bloem In review · four days
16 Sep Delivery times in the autumn In review · one day Van Dijk Interieur in sixty seconds Draft with Ravi
17 Sep
18 Sep Autumn offer, the last week In review · six days

Approvals

Approvals · Example data
Post Pillar Written by Waiting Status
Autumn offer, the last week Promotional Joris Six days Waiting for a decision
Customer story: Praktijk Bloem Inspiring Ravi Four days Waiting for a decision
How we choose a material Educational Nadia Two days Waiting for a decision
Delivery times in the autumn Informative Nadia One day Waiting for a decision

Results

Results · Example data
Post Pillar Reach Engagement Rate
Behind the scenes in the workshop Inspiring 4,820 386 8.0%
Three questions we get every week Educational 3,140 212 6.8%
Autumn check, book before 1 October Promotional 2,540 104 4.1%
New opening hours from October Informative 1,960 58 3.0%

Example data. Your own brands, posts and colleagues appear here once the application is set up.

Who makes the content, and where it is planned

The studio, and the room where the week is made.

Service work

Social media by SalesFision

Strategy, visuals, captions and video: we produce the content and keep your channels going. That is project work, with its own proposal.

  • Strategy and content themes
  • Visuals, captions and video
  • Community management
  • Reporting on what it did

About this service

Platform application

The Social Media application

The workspace where the content week is planned, written, agreed and recorded — whoever makes the content.

Buying the application does not include making your content. Production, strategy and implementation are quoted separately.

Together with the rest of the Platform

Content is not a world of its own.

What you make sits on the same board as the rest of the week, comes out of what you already know, and what it brings in does not stay in a comment thread.

  • Social Media and Project Management

    Platform application Information moves both ways

    Every post is a work item in an internal project the application creates for you: the same board, the same lanes, the same owner and the same comments. That work is marked as internal, so your own channel week never lands in a client’s hours.

  • Social Media and Marketing

    Platform application Information moves both ways

    Marketing decides which audience is worth talking to and explains the period afterwards. Social Media is where the posts for that audience are made, agreed and recorded.

  • Social Media to Leads

    Platform application Information moves on

    Someone who reacts to a post and turns out to be worth a conversation belongs on the list of prospects, with a name and a next step, instead of in a comment thread.

  • Social Media to Service Management

    Platform application Information moves on

    A reaction that is really a support question is not content work. Log it where questions are picked up and tracked, with a link back to the post it came from.

  • Social Media and Knowledge

    Included Information moves both ways

    Your tone of voice, the claims you may make and the things you never say: written down once and searchable while the caption is being written. Included for every Platform user.

With SalesFision Platform + AI

Help with the work, not decisions in your place.

In Social Media, AI works on your own pillars and your own figures. An empty week and a month of numbers are where it earns its keep.

  • A week in five posts

    Five proposals for Monday to Friday, each with a pillar, channels, a post type, a moment, a full caption and the reason it suggests that one. Your last twelve posts go in so it does not repeat itself. Accept one, or accept all, and they land as drafts on the board.

  • Reading your own figures

    Three to five concrete proposals with a priority and a subject, based on your totals against the previous period, the split per pillar, channel and post type, and your best and weakest posts.

  • What the market is talking about

    A summary of the trends, hashtags, industry news and events the listening screen has collected, so the week starts from something instead of a blank page.

  • Signals that need no AI

    A fixed set of rules watches the dashboard anyway: a rhythm that stopped, a falling engagement rate, a pillar nobody has touched for a month, posts sitting in review too long, an empty week ahead.

Suggestions are proposals. A person edits, decides and approves; nothing leaves because a model said so. These AI features are part of SalesFision Platform + AI: one subscription for your whole business.

Platform pricing

Price and licence

  • Social Media €29 per month 3 users · 1 brand included. Planning for Instagram, Facebook, LinkedIn, TikTok and YouTube, with no surcharge per channel.
  • Extra user €9 per month per user; for individual apps, per app
  • Extra brand in Social Media €9 per month per brand

Also in a bundle:

  • Marketing & Social bundle €39 per month Marketing and Social Media · 3 users
  • SalesFision Platform Business €149 per month Everything in Operations plus Marketing, Social Media and HR · 3 users and 5 HR employees

All prices excluding VAT. You pay for applications and bundles monthly, or yearly in advance with a 10% discount. No platform surcharge; standard onboarding and regular support are included.

What the licence covers, and what we agree with you separately:

Included

  • The application, with the included users or capacity
  • SalesFision Knowledge is included free with selected paid apps and bundles.
  • Standard onboarding
  • Regular support, maintenance and bug fixes

Separate proposal

  • Additional consulting and training
  • Complex integrations and custom work
  • Migration of existing data
  • Customer Portal (a product of its own)

Additional consulting, training, complex integrations and custom work are agreed with you up front, so you always know what you are buying.

Questions

What people ask before they start.

Does it publish to my channels for me?

No. You publish in your own channel and then mark the post as published here, so the calendar and the figures show what really happened. You plan for Instagram, Facebook, LinkedIn, TikTok and YouTube, with no surcharge per channel.

Where do the figures come from?

From the export your channel gives you — a CSV out of Meta Business Suite, for example. You upload it, check the preview per account, assign it to the right brand and confirm. Posts that are already there are recognised and updated. There is no automatic sync from your channels.

Do we have to set up the pillars and the board ourselves?

No. Switching the application on creates a brand, four content pillars — educational, inspiring, informative and promotional — and an internal project with five lanes. From there you rename a pillar, add one, change a colour or park one, per brand.

Who is allowed to approve?

Approving and marking a post as published are manager rights inside the application. Writing, planning and importing belong to the makers, and a third role can follow along without buttons. Asking for a change always needs a reason, and that reason becomes a comment on the work item.

How is this different from Marketing?

This is where content is made, agreed and recorded. Marketing is where the audience, the funnel, the goals and the story of the period are measured and explained.

What does Social Media cost?

A fixed amount per month, with the number of users listed with it. If you need more users, you pay per extra user. You will find all amounts above under Price and licence and on the pricing page. Knowledge is included.

Can I pay per month?

Yes. Regular software licences are paid monthly, or yearly in advance with a 10% discount.

Start with Social Media

Choose Social Media for your team and see what it costs. Not sure where to start? The Business Scan gives you a recommendation.

Configure Social Media Do the Business Scan

Questions about implementation, your content strategy or getting your figures in? Plan a meeting and we will scope it.

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